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In Fight Club, Edward Norton’s alter-ego “Jack,” talks directly to us, breaking the fourth wall and helping us get to know his imaginary partner in crime, Tyler Durden (Brad Pitt). On stage or television, the fourth wall is considered as the barrier that separates the audience from the performer. But how does this metaphorically translate to your enterprises’ self-service and support outcomes? Most often, enterprises are stuck with siloed technology structures that pull them back from delivering an ideal customer experience. These systems work as standalone entities and fail to serve as a platform to build intelligent user experiences on. Customers, who actually want to self-serve and expect hyper-personalized experiences are often stuck dealing with age-old technologies or scripted “conversational” AI. A cognitive framework can help you bridge this gap by leveraging technology that delivers relevant experiences at every stage and leverages a self-learning system to make experiences more human everytime. Key Takeaways from the session include:
Publish Date: December 10, 2020
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.