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Conference Presentation

Lessons Learned in Migrating to a Subscription Model

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Lewis and Clark had a bumpy ride the first time over the Rocky Mountains!
If your GTM solutions involves software or services, you are on the bumpy journey to a subscription or consumption monetization model. And, you have likely already realized there are plenty of challenges from an organizational, operational, GTM model and technology integration perspective. Well, this session is for you. It will provide you with the lessons learned and recommendations from 3 thought leaders and industry experts on the digital transformation and the monetization journey. They have made that journey hundreds of times.
Igor Stenmark (Managing Director, MGI Research), Neil Whitelock (VP, Strategy to Revenue) and Youssef Yaghmour (CEO, BluLogix), will review 9 of the most difficult business challenges and provide 9 of the best lessons learned from hundreds of journeys over the Rockies. Don’t take the rough road, take the smooth path to Subscription and Consumption Monetization.
Tracks: Subscription Sales, Technology Solution Session

Presented By:

Publish Date: December 10, 2020

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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