Conference Presentation

Designing and Launching Adoption Services (Spring 2015)

This report is for Service Revenue Generation members only

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Adoption services are picking up strong momentum across the industry and are being deployed in many markets. Although adoption services started in cloud computing models, they are also being deployed in on-premise models.

Join Julia Stegman, vice president of research for Service Revenue Generation, where she will summarize the industry trends and best practices for creating compelling adoption services. In this session, Julia will present examples of adoption services that are experiencing good traction with customers, along with insights from TSIA's most recent Emerging Offerings Survey, that asked questions including:

  • How quickly are technology companies evolving their portfolios to include this new category of offerings, “adoption services?"
  • Are adoption services offered for free or on a fee basis?
  • How are they packaged and priced?


TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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