On Demand Webinar

What Usage Analytics Reveals About Customers to Drive Growth

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In a cloud and B4B economy, measuring and guaranteeing consumption across the customer lifecycle is required for success. Gone are the days when you paid for a technology asset up front. Today, customers now expect to receive ongoing value from their services in the cloud based on value derived from their per-user or monthly fee and shifts the risk from the technology buyer to the technology supplier. Join J.B. Wood, president & CEO, TSIA and Matt Shanahan, vice president of product strategy, ServiceSource for this informative On-Demand webinar as they explore the shift to a B4B service business and what technology companies can do to drive recurring revenue growth across the customer lifecycle specifically in these areas:

  • What are the challenges and opportunities for technology companies as they make the shift to a B4B economy?
  • How do companies leverage usage data and analytics to drive customer success across the customer lifecycle?
  • How can companies accelerate growth for subscriptions and increase customer lifetime value for subscriptions and other cloud services?

Participate in this On-Demand webinar and learn how your service organization can drive more recurring revenue growth across the customer lifecycle in a B4B economy. Register now!

Presented By:

J.B. Wood

President and CEO, TSIA

Matt Shanahan

Vice President of Product Strategy, ServiceSource

Publish Date: May 14, 2014