There is no doubt that 2020 was not the year any of us planned for. In the world of technology sales there have been winners and losers, some companies have thrived and some have been badly hurt.
During this 45-minute webinar, Martin Dove, VP of Subscription Sales Research at TSIA, will review the impact of COVID-19 and look forward to 2021 to preview some of the strategies that tech firms use to accelerate their go-to-market performance.
Key takeaways will include:
- A Framework for Planning Sales Initiatives in 2021
- New ways to approach segmentation and coverage as you grow XaaS revenues
- Winning plays to optimize sales compensation plans