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Ensuring quality content at the right stage of the customer journey can be a tricky task, but getting it right can serve as a catalyst for continued success. With the emergence of Generative AI and large language models (LLMs), businesses are changing the way we approach knowledge management and how we consume content.
In this session, you’ll discover how deploying a strategic knowledge management approach alongside Generative AI technology can help automate the knowledge creation process to transform your customer onboarding process, enhance adopting rates and drive long-term loyalty.
Coveo’s Bonnie Chase, Sr. Director of Product and Content Marketing, and Juanita Olguin, Sr. Director of Marketing, Platform, will join TSIA’s John Ragsdale, Distinguished VP of Technology Ecosystems, to share practical tips, real-world examples, and actionable takeaways to help you unlock the full potential of your content.
Distinguished VP, Technology Ecosystems, TSIA
Sr. Director, Product and Content Marketing, Coveo
Sr. Director of Marketing, Platform, Coveo
Publish Date: August 31, 2023
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