The Lasting Impact of COVID-19 on Sales

TSW Live! Subscription Sales Session

Prior to the events that started to develop in February 2020, we were already undergoing the greatest period of change to impact technology sales in generations. The impact of the COVID-19 pandemic is just going to accelerate the pace and extent of these changes.

In this dynamic and fact-filled session, Martin Dove will look at the data and insights that have been gathered over the last few weeks and months to chart a future where:

• Virtual selling is the norm; and how this will impact both field and inside sales
• The focus on business outcome value throughout the customer journey is even sharper
• The way in which your sales team lands a deal will have a more profound impact on future profitability
• Having a healthy relationship between sales, services and success becomes even more critical to XaaS business success