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On Demand Webinar

The Hot Spots for the Partner Channel XaaS Evolution in 2021

As we all look to a brighter 2021, the technology industry and the partner channel ecosystem supporting it have been on the move. The areas of focus and investment have shifted abruptly due to business challenges resulting from the COVID-19 pandemic and 2021 is off to an exhilarating start.

Join Anne McClelland for this annual discussion on the state of XaaS Partner Channel Optimization.

She will share her insights regarding the focus of vendors and their partners driving more revenue through subscription models and the evolution of approaches toward incentives in the years to come.

During this webinar you will learn:

  • The speed of commitment of the vendors to the XaaS transformation and the expectations of partners to support it.
  • The new ways that vendors are leaning on partners to deliver more value to customers.
  • Incentives shifts in the technology industry supporting value realization and business outcomes.


Presented By:

Anne McClelland

VP, XaaS Channel Optimization Research, TSIA

Publish Date: February 9, 2021