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Product teams create the promise of the product and Services teams work with customers to realize that promise.
While Product teams are busy building the next cool thing and Services teams are busy engaging with customers for implementation, support, and adoption, they are not always effectively engaging with one another to achieve their shared goal - positive net revenue growth. In fact, they may not even have shared KPIs in that journey. Services teams need to be able to influence Product Management but often don’t feel listened to. Product Management teams are likely operating under a significant set of their own unique pressures. To achieve the collective win, Services teams need to understand their world and offer potential solutions for the benefit of the customer.
Join Laura Fay, TSIA’s VP Research, XaaS Product Management, for this 30-minute webinar, where she’ll discuss sustainable engagement strategies, including:
Register even if you can’t attend, and we’ll send you the recorded presentation.
VP Research, XaaS Product Management, TSIA
Publish Date: August 29, 2018
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.