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On Demand Webinar

Moving from Traditional Partner Programs to Partner Success with XaaS

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What does the end-to-end partner program of the future look like? TSIA is seeing a shift in the delivery of partner skills and capabilities to meet new market demands. But what does partner success actually mean, and what channel leaders do to deliver cutting edge partner enablement in the time of XaaS?

To get answers to these questions and more, join TSIA’s Anne McClelland and Jared Raftery for this 45-minute fireside chat. They will discuss the migration of enablement and programmatic support to help partners thrive in an XaaS business construct.

Key topics will include:

  • Why is partner success important?
  • What does a fully-functional partner success strategy for XaaS look like?
  • How do successful technology providers measure the “success” of partner success?

 

Presented By:

Anne McClelland

VP, XaaS Channel Optimization Research, TSIA

Jared Raftery

Director, XaaS Channel Optimization Research, TSIA

Publish Date: September 21, 2021