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On Demand Webinar

Maximizing Learning Subscription Offers

Historically, the most common way to buy customer training has been via a SKU (stock keeping unit). However, as more companies migrate to product subscriptions, customer training organizations are following suit. Currently, more than 50% of education organizations offer some type of learning subscription, but are they also maximizing their return on recurring revenue?

During this 45-minute webinar we’ll discuss how to maximize your learning subscription offer and will cover the following points:

  • Why have a subscription?
  • Positioning your subscription with sales and the customer.
  • Building “more” into your subscription.
  • Leveraging content to drive renewal.
  • High touch/low touch considerations for subscription renewal.

If you are crafting your first learning subscription offer or are thinking about ways to enhance an existing offer, join Maria Manning-Chapman and Lawrence Kaye, as they discuss, via an interview format, how to make the most of a learning subscription offer.


Presented By:

Maria Manning-Chapman

Distinguished VP, Education Services Research, TSIA

Lawrence Kaye

Director, Education Services Research, TSIA

Publish Date: July 13, 2022