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You’re building your managed services and/or XaaS portfolio. You have customers in the pipeline. You have a well-structured plan around your go-to-market. You are about to land a few customers, and you are looking at the cash flow. You’ll need to fund the up-front costs of equipment and software, as well as development costs, before the customer pays you anything for the value-based services that you will deliver. This is the reality of TSIA’s “Fish Model.” But where does the funding come from?
To fill the gap in your cash account, you can keep scrambling to find the funding sources deal by deal, if at all, or you can turn to a specialist to get an approach that scales. TSIA’s John Ragsdale and Ken Price from Contract Capital will discuss a purpose-built path to address the challenges managed services providers face while transitioning to a services-led recurring revenue model.
This webinar will help you prepare for the conversation you need to have with your executives—a conversation as essential as the XaaS solution itself and the LAER plan that propels it. Join us and learn options for funding the growth of your managed XaaS business.
Distinguished Researcher,, VP Technology Ecosystems
VP, Partner Development, Contract Capital
Publish Date: September 16, 2021
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