The most valuable input into a company’s strategy comes from its customers. In its quest to align its offerings to meet customer needs, Tech Data’s Global Lifecycle Management (GLM) team regularly conducts proprietary research that explores what is top of mind for technology OEMs (original equipment manufacturers).
Given the proliferation of the “Everything-as-a-Service” model, technology firms are forced to navigate the inverse relationships between cost and revenue as they transform out of product and project-based revenue streams. This unprecedented change in the industry is asserted to take upward of five to nine years…and counting.
During this 45-minute webinar, Eileen Gibson, vice president of Market Management and Strategy, Tech Data, and J.B. Wood, president and CEO, TSIA, will share what IT OEMs are doing as they move through their transformation journeys to improve:
- The customer experience.
- Business financial performance.
- Industry market position.
Hear where technology OEMs are placing their bets, where they’re not, and why some of them are thinking again about their investment and optimization strategies.