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On Demand Webinar

Brand Community Essentials for Support and Beyond

Over the last decade, customer communities have evolved from tactical support conversations to strategic properties serving the needs of Support as well as Customer Success, Marketing, and Sales teams.

In this special TSIA webinar, hear from Adrian Speyer, Head of Community for Vanilla by Higher Logic, a leading expert in the technology industry on building, growing, and maximizing the benefits of a customer community.

Please join Adrian and TSIA’s John Ragsdale, Distinguished Researcher, VP Technology Ecosystems, as they cover a number of topics, including:

  • Support: How to build a support community hub and the importance of integration.
  • Customer Success: How to leverage a community to help customers boost product adoption, lay the foundation for renewals, and expand selling.
  • Marketing & Sales: How a vibrant community can become your best sales tool, source of brand advocacy, and a powerful ally for customer marketing.

This highly interactive session will take audience questions throughout the event, so please join us live to get answers to your toughest community challenges. Register now to learn from industry experts how you can enable the future of high-tech.

 

Presented By:

John Ragsdale

Distinguished Researcher, VP Technology Ecosystems, TSIA

Adrian Speyer

Head of Community, Vanilla by Higher Logic

Publish Date: April 21, 2022