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On Demand Webinar

5 Plays to Maximize Subscription Renewal Revenue and Minimize Risk

Technology subscription revenues are material for pure-play cloud companies, and they are rapidly becoming a higher percentage of revenue for hybrid companies. Continuing to retain and grow subscription revenues requires a strong focus on renewal capabilities.

Join Julia Stegman, VP, Service Revenue Generation Research, for this 30-minute webinar to learn five plays to set up your customers for success and your organization for the renewal:

  1. Diversify the renewal engagement model
  2. Appoint a chief renewal officer
  3. Make deposits along the way
  4. Renew, not re-sell
  5. Automate…duct tape and shoe string won’t get it done!


Presented By:

Julia Stegman

VP Research, Service Revenue Generation, TSIA

Publish Date: September 28, 2018