Innovation in a Managed XaaS Solution

Offered to: Managed Services Members

This award is presented to the company that has most effectively implemented a specific, managed XaaS offering that has fundamentally changed their company’s go-to-market model for products and services.

Overview: What You Did

Provide an overview of your managed XaaS solution at a high level. Details* might include, among others:

  • Business/Company challenges that led to the development of this solution
  • Customer challenges that led to the development of this solution
  • Description of internal challenges developing and launching this solution:
    • Offer, sales, channel conflict, product, delivery, finance, organizational, and/or marketing
  • Incentives for employees to encourage and reward desired business behaviors
  • The role of technology in the delivery of the solution such as agent and self-service diagnostics, or proactive alerting and problem resolution
  • How you overcame challenges and/or roadblocks
  • Lessons learned. What would you do differently next time? What can others learn from your journey?

Business Impact: How This Best Practice Has Helped Your Company

Describe how this managed XaaS solution has impacted business outcomes for your company. Provide supporting metrics*, such as:

  • New revenue growth
  • Bookings growth
  • Base revenue growth
  • Adoption of underlying technology
  • Improvement in contract closure rate
  • Improvement in profitability
  • Channel enablement
  • New partnerships
  • Measures of employee performance, i.e. productivity, satisfaction, headcount addition, turnover, etc.

Customer Impact: How This Innovation Has Helped Your Customers

Detail how this practice has positively impacted your customers. Provide supporting evidence*, such as:

  • Customer satisfaction scores
  • Metrics related to consumption of products/services
  • Impact on your customers’ businesses and/or on their customers (e.g. improved ability to respond to their customers’ requests, enhanced operational efficiency, inventory reductions, etc.)
  • Customer testimonials
  • Reduction in customer incidents and/or outages
  • Improvements in return on investment of new technology
  • Improvements in total cost of ownership and/or operation of technology

Your application will also be judged on the following criteria:

  • The Pacesetter Factor of Your Application: Is your application based on a unique and/or compelling “best practice” or is it truly innovative in today’s technology industry?
  • Business Impact: How has this helped your company?
  • Customer Impact: How has this helped your customers?
  • The Cohesiveness of Your Application: Is there a single, end-to-end narrative that is easy to follow and supported by good examples and/or data? (ie. business challenges, inception, creation, implementation, adoption, measurement, expansion, process, results, lessons learned, future projections)
  • The Effectiveness of Your Metrics: Do the metrics that you included adequately support the story that you are telling and are they organized and presented well?

* All of the criteria lists above are suggestions only, and provided to give an idea as to the appropriate type and level of detail. These are not comprehensive lists nor intended to limit your response in any way.


Back to STAR Awards Categories ▶