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This Dataview summarizes the findings of the interviews conducted with TSIA members on customer engagement models. The summary articulates the roles that exist across the life cycle of land/adopt/expand/renew, provides heatmaps related to these roles, and reveals key findings and emerging trends regarding the customer engagement life cycle.
VP Research, Expand Selling, TSIA
Publish Date: September 8, 2015
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Peg Rodarmel, SVP, Subscription Services, Infor
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