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Research Report

The State of the Technology Industry 2021

With over three hundred technology companies on our platform, TSIA is a critical information hub for the industry.

Last year, TSIA conducted over 110 deep operational benchmarks with member companies, examining everything from what percentage of time billable consultants spend on pre-sales activities, to the average number of days it takes to create a quote for a managed services opportunity. In addition to benchmarking, TSIA collected over 90,000 industry data points through incremental industry surveys

At TSIA, we strongly believe this data engine, combined with the expertise of our researchers and members, provides unique insights. And that is why you want to read this annual missive.

This paper will leverage the TSIA platform to provide the following insights:

  • The High Ground: Where can technology solution providers find high-margin, high-growth revenue streams?
  • The Haves: What are the seven attributes of technology providers well positioned for success post-COVID?
  • The Have Nots: What are the seven attributes of technology providers who are falling behind?

It is critical every organization within your company understands this growing chasm between the haves and the have nots of the technology industry. Product teams, marketing, sales, services, finance—everyone. 

For that reason, the content in this paper is designed to be shared and discussed across all of these audiences. Download your copy today!


Authored By:

Thomas E. Lah

Executive Director and Executive Vice President, TSIA

Publish Date: January 12, 2021

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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