Research Report

The Impact of B4B on Support Services

The overarching premise of TSIA’s latest book, B4B: How Technology and Big Data Are Reinventing the Customer-Supplier Relationship, is quite simple: The operating models of technology providers are about to be revolutionized. 

This report looks at the impact of B4B (business forbusiness) on technology support services organizations and the critical capabilities SS executives should focus on establishing or improving to remain competitive in this new environment, specifically:

  • Adoption services
  • New delivery models
  • Customer success analytics

Authored By:

Ken O’Reilly

VP of Field and Support Services, TSIA

Publish Date: October 20, 2013


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