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Research Report

The Four Phases to Becoming LAER Efficient

This report is for Customer Success members only

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The pivot to managing annual recurring revenue streams is accelerating the creation of LAER initiatives across the technology industry. This paper is designed to help TSIA members assess where they are in their efforts to ultimately create customer engagement models that cost-effectively work with customers in each of the four phases. 

Authored By:

Thomas E. Lah

Executive Director, TSIA

Publish Date: September 9, 2022

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