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The interdependency between product management and customer success is pivotal. Unfortunately, all too often these organizations operate in silos. When engagement levels between them are low, research shows the lowest instances of key adoption and instrumentation practices necessary for success in as-a-service business models.This report documents the first three first steps that should characterize any product management partnership with customer success. These include:
Vice President, XaaS Product Management Research, TSIA
Vice President, Customer Success Research, TSIA
Publish Date: October 28, 2019
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
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