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The interdependency between product management and customer success is pivotal. Unfortunately, all too often these organizations operate in silos. When engagement levels between them are low, research shows the lowest instances of key adoption and instrumentation practices necessary for success in as-a-service business models.This report documents the first three first steps that should characterize any product management partnership with customer success. These include:
Vice President, XaaS Product Management Research, TSIA
Vice President, Customer Success Research, TSIA
Publish Date: October 28, 2019
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Peg Rodarmel, SVP, Subscription Services, Infor
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