The Digital and Service Transformation of Keysight Technologies – Case Study
Vele Galovski
Distinguished VP Research and Advisory, Support & Field Services
May 19, 2023
Overview
Keysight Technologies, a provider of electronic design and test solutions, has realized an extraordinarily successful services transformation. In this paper, we describe the extraordinarily successful digital and service transformation journey of Keysight. Within five years, Keysight doubled its services revenues and increased the service margin by 19.5%. Crucial for this success was the "value capture strategy" with strategic alignment, meeting customers' needs with bundled solutions of products, software, and services.
Learn from Keysight's journey how to:
Improve customer outcomes with solutions.
Grow recurring revenues.
Setup an organizational structure for service success.
Manage an ongoing digital transformation journey.