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Research Report

The COVID-19 To-Do List for Revenue Leaders

One common and effective method used to take control of your time and priorities is making a “to-do” list.

The COVID-19 crisis is causing sales, customer success, and other revenue-focused leaders to scramble like they never have before. While some sectors of the market have ground to a screeching halt, other sectors are scrambling to increase capacity like never before.

Unfortunately, many executives find themselves reacting to the constant stream of urgent challenges rather than proactively working toward resolving them during the crisis and thinking about their business beyond the next few months. 

This paper provides revenue leaders with a list of the most important things to do during the crisis so they can stay proactive rather than reactive as the difficult tasks keep lining up. It's divided into two sections:

  • Section 1: 10 things to help you manage the initial shockwave of the crisis and make sure you’ve covered all of your bases.
  • Section 2: Covers some of the bigger, more strategic things you can do to help your company emerge from the crisis stronger and with new capabilities and priorities that will fuel your growth.


Authored By:

Steve Frost

Vice President & Managing Director, Revenue Research & Advisory, TSIA

Martin Dove

Vice President, Subscription Sales Research, TSIA

Jack Johnson

Publish Date: April 8, 2020

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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