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Research Report

The Building Blocks of Customer Growth and Renewals

"The best way to secure a solid recurring revenue stream is to ensure your customers consistently achieve their desired business outcomes."

Increasingly, companies are participating in recurring revenue models, shifting from a captive capital customer base to a subscription customer base. This places more emphasis on those organizations responsible for expanding and renewing recurring revenue.

Growing recurring revenue, within the context of outcomes, is an essential business capability for those companies that live by the recurring revenue model.

In this ebook, you’ll learn:

  • The basics of expansion and renewal sales.
  • How to get started with applying this crucial function to your current operation.
  • Why these recommended actions will secure your own desired outcomes as a technology supplier.

Download a copy today to share with your team!

Authored By:

Jack Johnson

Vice President, Customer Growth and Renewals Research, TSIA

Publish Date: June 9, 2021

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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