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Research Report

Should We Charge for This?

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Business model innovation is exciting. But on the topic of funding a service capability within a product company, there are only four options in play:

  • Discrete Fee
  • Bundled Fee
  • False Free
  • Free Free

This paper explores each of these options. 

 

Authored By:

Thomas Lah

Executive Director and Executive Vice President, TSIA

Publish Date: June 21, 2021

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Peg Rodarmel, SVP, Subscription Services, Infor

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