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Research Report

Product Practices Driving Adoption: Research Findings

This report is for XaaS Product Management members only

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This document reports key research findings on the topic of product management practices that drive adoption. Practices examined included the impact on adoption and recurring revenue of:

  • Product telemetry and analytics.
  • Measuring time-to-first-value moment.
  • Adoption goals.

Authored By:

Laura Fay

Vice President and Managing Director, XaaS Product Management Research, TSIA

Erin Horowitz

Senior Research Analyst, TSIA

Publish Date: May 27, 2021

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