Insights from the 2023 How to Approach Monetization of Customer Success Quick Poll
Hannah Yoon
Data Journalist, Industry Insights
February 1, 2024
Overview
Advancement toward monetization requires the examination of various moving factors, including which type of strategies most effectively shape go-to-market offerings and which involvement from major players are pivotal in designing successful monetized offerings. With that in mind, TSIA conducted the 2023 How to Approach Monetization of Customer Success quick poll to investigate how companies are approaching monetization at a comprehensive level. This paper will provide a high-level view of the poll results, assessing monetization practices across organizations of varying sizes.