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Research Report

How Successful B2B Tech Companies Navigate Economic Uncertainty

This is a high-level playbook for how TSIA recommends members navigate the coming economic downturn...because growth vs. profits doesn't have to be a choice.

From all the indicators TSIA is monitoring, it is highly likely tech providers will be facing rough economic headwinds. The good news, if you can call it that, is that TSIA has helped technology providers through the economic shock of the 2008 financial crisis and the 2020 pandemic.

This paper is a high-level playbook for how we recommend members “hug the bear” that is lumbering toward all of us.

Download your copy now to read more on:

  • Smart divestiture.
  • Informed operational efficiency.
  • Retention through mission.
  • Winning capabilities.

Now is time to shine as a thought leader in your company. TSIA is here to help you make that happen.


Authored By:

Thomas Lah

Executive Director and Executive Vice President, TSIA

Publish Date: June 14, 2022

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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