Research Report

Framework for Funding Customer Success

This report is for Customer Success members only

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This Service Insight presents an overview of the various roles being played by customer success, provides a model for understanding where customer success funding can come from in a subscription business model, offers a framework for determining (based on the role of customer success) how much funding customer success should receive as a percentage of total company revenues, and concludes with a discussion on the relationship between funding sales and funding customer success.

 
 

Authored By:

Thomas Lah

Executive Director, TSIA

Publish Date: March 31, 2015

 

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