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Over the next few years, experience will surpass price and product as the most important differentiator in B2B.
Experience-led growth (XLG) must embrace the digital experience as the only scalable differentiator a company has, however companies are stalled in this endeavor.
This report serves as a manifesto for businesses looking to accelerate their progress toward realizing an experience-led growth engine.
Vice President and Managing Director, Products and Offers Research and Advisory, Technology Services Industry Association
Publish Date: January 13, 2023
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.