We use cookies to enhance site navigation, analyze site usage and show personalized advertising. See our Privacy Policy. California residents - see CCPA Privacy Policy Supplemental for opt-out options.

This content is currently only available to TSIA members.

If you believe you are seeing this message in error,
please let us know.

Research Report

5 Plays to Maximize Renewal Revenue and Minimize Risk

Many people can be influencers, but the person responsible for securing payment for the renewal is responsible for the commercial relationship.

In this report, you'll learn that technology subscription revenues are becoming material for both pure-play cloud companies (representing 94% or more of their total company revenue) and hybrid companies (representing 17% or more of their total company revenue).

Continuing to retain and grow this revenue requires a strong focus on renewal activities. This publication provides an overview of five plays to maximize renewal revenue.

Download a copy to share with your team today

Authored By:

Jack Johnson

Vice President, Customer Growth and Renewal Research, TSIA

Publish Date: March 26, 2021

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

Experience Our Community

Our thriving community of 35,000 services leaders rely on TSIA insights every day.