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A key renewal strategy and business capability is the ability for technology firms to renew recurring revenue via channel partners. Between 38% to 88%* of business sold by technology firms utilizes the channel as the go to market strategy, and yet we find that the renewal performance through channel partners consistently lags the ”direct” go to market motion.
Vice President, Service Revenue Generation, TSIA
Publish Date: July 6, 2020
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.