- Focus Areas
- Problems We Solve
Technology companies today are searching for revenue growth. Service revenues are receiving heightened attention from the C-suite. So it is an unprecedented time in the history of the technology industry for service revenues to contribute to overall company growth.
The Service Revenue Generation discipline focuses its research on the sales and marketing practices that drive optimal revenue growth across the following recurring revenues:
There are five trends and evolutions occurring with recurring revenues:
TSIA's service revenue generation (SRG) discipline addresses these market realities and focuses on how to optimize the performance of a recurring services revenue business.
TSIA conducts extensive research so you don't have to. Our detailed analysis of the industry has identified a top set of service revenue generation business issues that we address through our research programs. Topics include renewal sales and marketing best practices, monetizing fee-based services, revenue expansion, pricing, and much more. View the SRG Top Business Challenges ▶
An elite group of professionals who possess deep expertise in service revenue generation advise TSIA executive management on how best to deliver relevant programs, research, and events to its members. Julia Stegman is vice president of research, leading TSIA's efforts in industry benchmarking, research, and thought leadership in the area of service revenue generation. Who is TSIA? Who is TSIA?
A membership in TSIA offers the opportunity to learn from our experts as well as your peers in the technology services industry. Join our community of more than 30,000 individual service executives. What are you waiting for?