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Conference Presentation

Panel: Monetizing Customer Success Plans for Subscription Models

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Some Cloud Technologists believe their XaaS software is so intuitive that customers don't need services to be successful. But that's not how it's playing out -- customers DO need help to unlock value from the XaaS technology platforms. There are distinct patterns of maturity that companies progress through with subscription models, one of which is to move from free services to fee-based premium services. Join us for this panel discussion with leaders from Citrix, PTC, and S.W.I.F.T. SCRL where we will be discussing their journeys to monetize customer success services: Where do you draw the line between free and fee-based customer success services? What was the catalyst for creating premium services that customers pay for? What's your next move with evolving your offerings? Bring your questions for the panelists!

Presented By:

Julia Stegman

VP Research, Service Revenue Generation, TSIA

John D'Addario

Director, Customer Success Portfolio, PTC

Jill Sawatzky

Director, Customer Success, Citrix

Publish Date: October 24, 2017

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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