Conference Presentation

Expand Selling: An Exploratory View into How Technology Companies are Transforming to Accelerate Revenue Growth

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In this session, Dave Yoffie will explore how technology companies are approaching expand selling and building the necessary capabilities to accelerate revenue growth. PwC will share observations from their engagements in the technology industry related to these key questions:

  • How are sales and services roles being shaped to drive expansion revenue growth?
  • How are companies approaching the decision making process related to expand selling?
  • What is the role of customer analytics in identifying and closing new revenue opportunities? 


Presented By:

David Yoffie

Director, Customer Practice, PwC

Publish Date: May 5, 2015

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