Virtual Summit - Energizing the Full LAER Lifecycle Through Partners
Anne McClelland
Former TSIA Researcher, XaaS Partner Managment
June 24, 2021
120 min
Overview
Everyone wants to create a vibrant and compelling partner channel ecosystem that grows platform revenue and creates more strategic value for their company. But how should you go about this?
In this fireside chat-style virtual summit, we will provide insights into concrete and proven steps you can take to drive partner-driven incremental revenue and overall growth for your company – right now.
By the end of this session, you’ll be able to answer questions such as:
- How can we effectively engage our partners in providing customers success and renewals?
- What are the tangible advantages of a diverse partner ecosystem?
- How can we motivate partners to drive upsell and cross-sell motions as top of mind?
Featured Speakers
- Host and Moderator: Anne McClelland, VP, XaaS Channel Optimization Research, TSIA
- Gavriella Schuster, Corporate VP, One Commercial Partner, Microsoft
- Steve Frost, VP & Managing Director, Revenue Research and Advisory, TSIA
- John Wunder, SVP, Global Renewals, Cisco
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