Salesforce is at the forefront of a technological revolution, where AI is fundamentally reshaping customer service. During TSIA’s 2023 World Envision Conference, Bernard Slowley, vice president of digital customer success at Salesforce, and Nick Sweers, senior director of digital customer success, explained how they tackle the AI trust gap with secure data handling and transparency—all while emphasizing personalization to create lifelong customer “trailblazers.”