WEBCASTS
Webcasts on Building a PS Engineering Function
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Professional Services Productization 
Services "Productization" is rapidly emerging as one notable solution
to the many challenges confronting PS organizations today, from
inconsistent sales and delivery practices to low margins, poor
reference rates and anemic product adoption. In this one hour webcast,
presented by TSIA Services Engineering leader Rich Hogan, and TSIA Vice
President of Professional Services, Bo Di Muccio, you will learn about
current services engineering industry practices and how VMware is using a
documented Services Development Lifecycle (SDLC) to transform its
professional services capability into a strategic and scalable weapon
against competitors in the market. Topics covered will include stages
of the SDLC from idea to end of life, with a heavy concentration on
establishing the quote to cash and reporting processes needed to measure
the impact of your services development.
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