Education Services Benchmarking
TSIA delivers the most comprehensive benchmark in the industry for Education Services organizations. The TSIA Education Services Benchmark helps members:
- Understand how their education services (ES) practices and business outcomes stack up against the industry and peer groups.
- Gain perspective on their ES business challenges. Are they unique? Are others facing the same challenges?
- Justify below-the-line investments in selling and marketing.
- Defend hiring and resource management decisions.
The TSIA Education Services Benchmark addresses a broad range of practices, results, and ES operational metrics in ten core modules:
- Company Profile, covering markets and industries served; LOB revenue distribution; number of ES employees; ES revenue; and more. A total of 12 questions.
- ES Business Model, covering corporate allocations; ES gross margin; ES operating profit; revenue growth rates; ES strategy; and more. A total of 19 questions.
- Customer Experience, covering CSAT compensation practices; ILT and eLearning offerings evaluation processes; and more. A total of 9 questions.
- Selling and Marketing, covering attach rate; deal size; go-to-market strategy; hit ratio; pricing models; quote-to-delivery cycle time; and more. A total of 31 questions.
- Delivery, covering attrition rates; average teach days; ILT delivery distribution; revenue per instructor; utilization targets; and more. A total of 11 questions.
- Operations, covering classroom utilization; facility rental practices; enrollment policies; fill rates; LMS; revenue backlog; and more. A total of 20 questions.
- Partner Management, covering training partner program availability; partner identification, qualification, and evaluation processes; and more. A total of 7 questions.
- Content Development, covering concept-to-first-teach cycle time; mobile technology usage; offering development processes; and more. A total of 17 questions.
- Product Alignment, covering ES engagement in product development; product feedback process; product roadmap policies; and more. A total of 7 questions.
- Certification, covering certification revenue; exam administration practices; price points; recertification requirements; and more. A total of 16 questions.
View the complete list of topics covered in the TSIA Education Services Benchmark.
To view the complete list of questions in the
TSIA Education Services Benchmark, please contact your membership development
director, or email us.
Once a member has completed the Education Services Benchmark survey, the TSIA research team analyzes the data and provides a 90-minute detailed “Benchmark Review” for the member organization. The Benchmark Review highlights comparisons to industry and peer group performance on critical ES business practices, operating metrics, and financial outcomes; key insights regarding areas of potential over- or under-investment; and recommendations for the adoption of common and “best” practices where indicated.
For more information about the TSIA Education Services Benchmark, please contact your membership development director, or email us.