Professional Services and Consumption Economics

In the growing worlds of cloud and managed services, the pattern of purchasing technology is changing—shifting risk from the customer to the tech company. How we build products, how we drive revenue, what services we offer, and what we must do to succeed are all on the table.

This brings us directly to the issue of what it all means specifically for Technology Professional Services businesses. The reality is that PS is changing before our very eyes, largely as a result of the trends and factors outlined in Consumption Economics.