Debbie Geiger
Vice President
Global Marketing
Astea International
Debbie Geiger, vice president of global marketing for Astea International, has more than 17 years of progressive technology, healthcare, and consumer product experience in marketing. She possesses expertise in identifying and penetrating new channels, launching software products and services, and acquiring new business. She also has extensive experience in identifying areas of market demand and establishing lasting market presence through strategic business planning, innovative market demand programs, product development, and channel penetration.
Prior to joining Astea, she held a marketing management position for Draeger Medical, a Draeger and Siemens Company, responsible for developing, implementing, and leading the global strategic and tactical marketing communications and launch plans for acute point-of-care software. She also previously was an independent marketing consultant, working with clients that ranged from small start-ups to larger, more mature service and product technology companies, providing both strategic and tactical marketing services.
Geiger began her career in consumer products, holding both sales and marketing positions with Lever Brothers and ACNielsen. She earned her BS degree in marketing from Indiana University of Pennsylvania and MS degree in information systems from Drexel University.